Begin by signing in to your WordPress website.
Once logged in, navigate to your WordPress dashboard.
In your dashboard, find and click on the 'Plugins' section.
Plugins are tools that enhance the functionality of your website.
Click on 'Add New' under 'Plugins'.
Search for a plugin named 'Insert Headers and Footers'.
Once found, click 'Install' and then 'Activate' to enable the plugin on your site.
Find and click on 'Settings' for the 'Insert Headers and Footers' plugin.
Locate the box labeled 'Scripts in Header'.
Paste your tracking pixel code into this box.
Click the 'Save' button to apply your changes and activate the tracking pixel.
After saving, your tracking pixel is active and will begin collecting data on your website's visitors.